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About AVON's Breast Cancer Crusade

With Avon you give hope of a better life to all women…

Everyday, Avon lives by its mission as the company for women. Avon believes that when women are empowered they can make their dreams a beautiful reality. Nowhere is that commitment more evident than in Avon’s philanthropic efforts. Avon is the largest corporate supporter of the breast cancer cause, and the largest corporate-affiliated foundation for women’s causes, with programs in more than 50 countries.

Avon India in association with Avon foundation launched the Avon Breast Cancer crusade in 2008 with a successful walk. Following this in 2009, “don’t turn a blind eye to breast cancer” campaign was launched on 26th October- Breast Cancer Day. The core message was ‘visit the doctor now…find out that you’re well’ for spreading maximum awareness. As awareness is the first step to early detection and that may help save a life.

Through various mediums the message was disseminated to reach over 1 million women.

Breast Cancer Facts:

At present, an estimated 100,000 women get diagnosed with breast cancer every year in India and around 30,000 die out of this disease annually. ( Source: As published in a national daily) To know more about Avon philanthropy logon to www.avonfoundation.org